Talk is (Not!) Cheap: The Art of Conversation Leadership

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Book Descriptions

Jim McCann has spent his career talking. For McCann, the founder and CEO of the world’s largest florist,, being open and ready to speak to a variety of audiences is his most powerful leadership tool. In Talk Is (Not!) Cheap, McCann illustrates how the art of conversation leadership—the process he developed to engage others and create forward momentum in the workplace—can be used to inspire, innovate, and win. Using a blend of how-to and insightful personal stories, this book argues that the gift of gab may just be the most critical (and undervalued) skill set in today...